The A.I. Advantage: Using Smart Software to Close More Deals (Ethically!)
Artificial intelligence (AI) has changed the marketing and sales scene, giving unmatched speed and accuracy in data handling and campaign optimization. With AI, companies can handle boring jobs, study vast amounts of customer data, and change marketing efforts to new levels. However, as AI becomes increasingly popular, it is important to consider the social effects of its usage. As AI systems are built and taught on human data, they can spread biases and raise fears about data privacy. In this MarsDevs blog post, we will explore the benefits of AI in closing potential deals using advanced software-based tech solutions. So, let’s get started. The Rise of AI in Sales Artificial intelligence (AI) has transformed sales since the early 2000s. Initially, AI was used for easy jobs like data typing and customer service apps. However, with enhanced machine learning and natural language processing, AI has become a crucial component of sales methods. Today, AI sales tools are complex, includ